Dr. Detlef Reis
The Creator of Wow
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Hey, I'm Dr. D!

Transform Your Creative Potential Into Breakthrough Results

Harness the power of breakthrough creativity with Dr. Detlef Reis (aka Dr. D). Empower your leadership, energize your team, and master innovation in the Sixth Wave of Technology Innovation.

Dr. Detlef Reis

The Creator of Wow

Dr. D is a global thought leader and pioneer in creative leadership and business creativity, combining 20+ years of real-world innovation experience with deep academic expertise.

As the Founder & Chief Creator of Thinkergy, he has spent over two decades helping organizations unlock their creative potential and produce tangible innovation results. His unique approach blends practical innovation strategies with research-backed methodologies, making him a trusted guide for transformative change.

Dr. D is the creator of four proprietary innovation methods: X-IDEA, Genius Journey, TIPS, and CooL. These methods address the four main challenges organizations face when seeking innovation: the creative process, creative people, creative leadership development, and creative cultural transformation.

Dr. D's journey began with two life-changing Eureka moments—one that saved his Ph.D. with a breakthrough creative insight, and another that led him to leave corporate banking at Deutsche Bank to launch Thinkergy. Today, he shares his knowledge globally through keynotes, workshops, books, and transformational programs.

Dr. D brings the same energy, discipline, and ability to read a room—honed as a former championship middle-distance runner and freelance DJ—to his high-impact innovation programs and keynotes, ensuring an engaging, immersive, and results-driven experience for every audience.

Why Dr. D?

Dr. D is more than an expert—he’s a catalyst for creative transformation. With 20 years of hands-on innovation experience and cutting-edge methodologies, he delivers actionable insights that drive real results. His unique ability to bridge theory and practice makes him a sought-after advisor to leaders, teams, and organizations worldwide.

At Thinkergy, Dr. D blends practical expertise with academic rigor to develop innovation strategies that work. His field-tested and research-backed methodologies provide organizations with the structure and tools to solve creative challenges with confidence and precision.

Beyond Thinkergy, Dr. D is a respected academic, teaching business creativity, innovation management, and creative leadership at the master’s and PhD levels. His dual role as practitioner and researcher gives him a unique edge in shaping the future of creative leadership.

So, here are the benefits of working with Dr. D in a nutshell:
  • Innovate with Confidence – Apply proven, research-backed innovation methods.

  • Master Creative Leadership – Develop the mindset, skills, and tools to lead creative teams.

  • Drive Breakthroughs – Move from wild ideas to WOW solutions using structured, yet playful innovation approaches.

  • Bridge Theory & Practice – Gain insights from a leader who balances academic research with practical field experience.

Speaking

Dr. D—The Creator of Wow delivers captivating keynote speeches that inspire and empower audiences to embrace creative leadership and drive breakthrough innovation. Book Dr. D for your next event and ignite the spark of creativity within your organization.

Whether you’re organizing a leadership summit, a corporate offsite, or an innovation bootcamp, Dr. D delivers custom content that inspires, energizes, and equips your audience to achieve creative breakthroughs.

Keynotes
  • Unleashing Wow! Ride the Sixth Wave of Technology Innovation
  • Genius Journey: Rediscover the Genius in You
  • TIPS: Align Your Talents for Peak Innovation Performance
  • X-IDEA:  A Structured Approach for Continuous Innovation
  • CooL-Creativity UnLimited: Creatively Transform Your Team and Organization
  • Wildcard Topic: Custom Keynote Tailored to Your Needs
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Publications

Discover Dr. D’s latest book, "Unleashing Wow! The Creative Leader's Guide to Breakthrough Innovation".
This game-changing guide combines years of practical experience and academic research into an actionable roadmap for creative leaders looking to drive innovation and lead their teams to success.

Learn how to:
  • Unlock the power of Eureka moments.
  • Transform your team into a powerhouse of creative ideas.
  • Thrive in the Sixth Wave of technological innovation.

Experience the power of "Unleashing Wow!" for yourself. Start your journey with a free chapter, packed with insights and tools to ignite creativity.

More Publications

How I help

Dr. D’s mission is to empower creative leaders and their teams to triumphantly drive and ride the Sixth Wave of Technology Innovation. He specializes in guiding leaders to co-create creative breakthroughs that lead to extraordinary results and sustainable creativity.

Keynotes

Ignite creativity and inspire action with Dr. D’s high-energy, thought-provoking talks that spark innovation.

Workshops

Build creative confidence (training) or tackle real-life challenges (projects) through interactive, hands-on innovation workshops.

Breakthrough-as-a-Service (BaaS)

Outsource ideation to Thinkergy and receive game-changing ideas for your toughest challenges and innovation projects.

Online Training Programs

Master creativity, innovation, and leadership through Dr. D’s online courses designed for individuals and teams.

Breakthrough Catalyst in Residence

Embed Dr. D as a strategic innovation catalyst to shape creative leadership, drive transformation, and foster innovation.

Strategic Innovation Advisory

Solve complex challenges, unlock creative potential, and accelerate transformation with Dr. D’s expert innovation insights.

My Eureka Moments

Breakthrough #1: The Genius of Letting Go

The first Eureka moment struck during Dr. D’s doctoral studies. Struggling with a challenging measurement and operationalization problem for his dissertation, he spent months searching for a solution without success. Under immense pressure to meet a tight one-week deadline to come up with a workable construct, he made the bold decision to let go and take a three-day break. On the third day, while running alone in the forest, the breakthrough idea suddenly emerged, demonstrating the transformative power of incubation.

Breakthrough #2: The Birth of Thinkergy

The second Eureka moment came over Chinese New Year in 2003. After a year of deep soul-searching about his true purpose, Dr. D experienced a flash of enlightenment while observing the sunset after an afternoon of reading by a swimming pool. This powerful realization provided total clarity about his identity and mission, inspiring him to leave a well-paying international corporate banking career at Deutsche Bank and embark on a new path. This moment marked the birth of Thinkergy and his gradual transformation from a novice into a world-class expert in business creativity, innovation, and creative leadership.

A highly engaging and valuable workshop! Dr. Reis’ innovative approach inspired my colleagues, sparking creative and strategic thinking during challenging times.

Sir David K.P. Li
Chairman & Chief Executive, The Bank of East Asia, Hong Kong

Dr. D’s creativity techniques took us from ‘Wild’ to ‘Wow,’ sparking unique yet relevant ideas for our consumers and category. An inspiring and highly effective workshop!

Robin Okamura
Executive Director, Communications & Marketing Service, Nestlé (Thai) Ltd., Thailand

Bringing in an innovation company from Asia was a risk—but a fortunate one. Thinkergy’s X-IDEA process not only generated exciting, actionable concepts but also transformed how our engineers think, all while making innovation fun.

Thomas Hahn
Innovation Manager, Group Research & Innovation Center, BMW AG, Germany

Dr. D’s energetic workshop sparked an abundance of ideas, but the biggest win was the lasting team spirit and collaboration it created.

Samuel Notz
Executive Director, UBS AG, Switzerland